c353 Empirisch Nicht priorisiert
Royal Match, the 2nd highest grossing new game since 2020, had $1.1B in net revenue in 2023 and spent $1.1B on UA
Framing-Operationen
Macht sichtbar
The scale of user acquisition spending in successful mobile games, showing that UA costs can equal entire net revenue
Macht unsichtbar
Other cost structures and the timing/distribution of these expenditures throughout the year
Naturalisiert
The idea that massive UA spending is necessary for mobile game success
Abhaengigkeiten
Metadaten
- Epistemischer Status
- stated_as_fact
- Evidenztyp
- data_cited
- Evidenzqualitaet
- weak
- Themen
- mobile, revenue, user_acquisition, specific_games